Authentic Branding
When I first started my business, going from an employed photographer in a busy studio environment to working for myself was a deep dive into the unknown for me. I’d never had to think about branding because I was part of a bigger team, I just turned up, did my work and left at the end of the day. So finding my feet with my own brand has taken a while. One thing I knew was I wanted was to be authentic, trustworthy and show up as myself.

